Marketing Expenses allow a User to add, edit, and delete various Expenses for Marketing Materials (advertising, signs, radio ads, etc.).
Requires Location or Company Administrator Role to access this area. The Elite Version of AccuLynx is also required to access the option to manage your Marketing Expenses
Adding Marketing Expenses
1. Click “Add Expense” in the upper right hand corner.
2. Select the lead source that the marketing expense is associated with (Lead sources can be added in the account settings section of the program). Then add in payment date and the cost of the marketing expense.
Managing Marketing Expenses
Expenses can be edited by clicking on the pencil icon or deleted by clicking the trash can.
The Marketing Report shows the return on investment from your marketing expenses based on lead sources chosen when entering a lead into the system.
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